About Us

Socializing
should feel
good in every
way
REFRESHING
25 CAL
LIGHT
REAL JUICE
LOW SUGAR
SIMPLE
REFRESHING
25 CAL
LIGHT
REAL JUICE
LOW SUGAR
SIMPLE
REFRESHING
25 CAL
LIGHT
REAL JUICE
LOW SUGAR
SIMPLE

Charm Social Tonic was born out of a simple idea when we were students at the University of Minnesota: what if there was a way to enjoy the social benefits of drinking without the downsides of alcohol? We wanted something that could bring the same sense of relaxation and confidence but also fit a healthier lifestyle.
We noticed a growing cultural shift, especially among our generation, as more people step back from alcohol for health and wellness reasons. In fact, recent data shows alcohol consumption in the US is at its lowest point in 90 years. That change inspired us to create something new.




